PROUD TO BE. 🌈

The Converse Proud to Be 2024 collection is dedicated to the resilience of queer trailblazers standing in the power of being themselves unapologetically. We celebrate our LGBTQIA+ community, past and present, for creating the future, and we invite the world to follow where queer culture leads β€” we belong in any space and every place.

360 global campaign ~ retail, .com, owned and paid social, irl experiences at WHQ and Flagship Stores in Boston and NYC. 

For full sound, quality, and :30s experience, check out our instagram!

Creative Leads ~ Noelia Jerez, Danicha Leliveld, Jess Aleman
Production: Caitlin Ravin & Cate Schappert
.com Experience ~ Elizabeth Farrell, Armond Aponte
Copywriter ~ Anthony Feggans
Photographer ~ Cully Wright 
Stylist ~ Shaojun Chen 
Talent ~ Tommy, Dalton, John, Fia, Alex, Paris & Olly








There is no newness in sameness.

In a world that tells us who we are allowed to be, there are those who defy those expectations - the pioneers of queer joy who unapologetically push into and create space for themselves and those like them. Space for love. Space for belonging. Space for joy.

Our 2024 collection is inspired by trailblazing 2SLGBTQIA+ individuals past, present and future who never accept the world for what it is.  The bold. The daring. The fiercely independent.

This is a celebration of standing in the power of being ourselves, unapologetically.

We belong in any space and in every place.

We are proud to be.



Please check out this link for full experience on sound + music. 











* I was here.
Boston, MA. 
ME